Why Do Contractors Hate Google?

Ryan Siebert — Tue, 11 Dec 2018 21:16:52 +0000

By Ryan Siebert
As a custom home builder and remodeler in Naperville one of the things that I cringe is why my client tells me that found it on Google. If Google is so great, why are they not remodeling your kitchen? Today I want to discuss with you the top three reasons why contractors hate google.

The Product is Unavailable

When clients are up late at night searching Google for the perfect cabinet for their bathroom renovation they often run into great designs. However, when I am on the job site and I need the cabinet to be on site I am often left with an empty bathroom. This is because we have to send our workers away from the job site due to the product not showing up. Google does an amazing job at search engine optimization for you to find what you are looking for. However, when it comes to getting the product on site, I beg my clients to work with local vendors.

The Fit Doesn’t Work

Have you ever worked with someone that was fantastic, but they were not the right fit for you? This happens in construction often, but with the products that people want. Google allows clients to find the perfect product, without taking into consideration that it won’t work for my client’s project. Specifics and details are very important for renovation and home building. A 1/8 inch difference in product size can be the difference in the project working and falling all apart. When working with SG Home Builder projects we like our clients to have the details and further our vendors to have the details they need so we can assure the correct product is purchased the first time.

Do you want to know what steps will happen when renovating your kitchen? – Click Here!

“Google said this was the problem…”

This is my all time favorite. Google has a lot of solutions, but they do not know your situation. The algorithms are not meant for you to put in a set of specifics to give you an answer of what the problem is. I compare this to a doctor having a client come in and tell them that WebMD told them they have cancer. I can only imagine the eye rolling that my child’s doctor has done with the google searching my wife put in when we had our first kid. Yet, I find myself doing the same thing with each repair that needs taken care of and the answer isn’t what clients want to hear.

Google Isn’t So Bad After all

I have to admit as a business owner Google offers a lot to us. They also own YouTube, which offers a lot of answers to simple repairs. My project management team has found solutions to basic and complicated work that causes us difficulty by searching. However, we take into consideration all of the symptoms of the repair so we can determine how to best make your house look perfect. I also enjoy being able to generate clients from google. I added this paragraph to make sure Google doesn’t black list my website when clients are searching for their home builder!
Hey – Do you have a renovation project you are thinking about taking on soon? Let’s discuss your property so we can figure out how we can help your dreams become reality, email me Ryan@SGHomeBuilders.com. As I tell all of my clients, Dream BIG, we can build it. Have a great day!

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Are Cost Effective Subcontractors Really Cost Effective?

Ryan Siebert — Fri, 09 Nov 2018 16:22:54 +0000

By Ryan Siebert

As a general contractor I find myself often and the dilemma of choosing the best subcontractor and making my clients budget work. Often times when building a custom home we have to make a decision that fits the clients budget, or we do not get the business at all. Today I’d like to discuss the importance Of understanding the types of subcontractors that your general contractor can utilize for your custom Naperville kitchen, bathroom, basement or new home build project.
“Wow, They Are Expensive.”
The top-of-the-line subcontractors know their business hands down. Their systems are flawless, the quality is second to none, the communication is always spot on. Typically these subcontractors come with a full-time administrative assistant who keeps everyone organized. Their field operations reps are top-quality. They tell you how they’re going to install, and do not wait for you to suggest how to get the job accomplished. Sounds great, right? However, these crews have overhead to pay for. In other words, these subcontractors are expensive. I’ve been in this business for over 12 years now and I have yet to run across a client who didn’t pay attention to their bottom line for custom home building, regardless of their net worth. I’d love to use high-quality subcontractors for every single one of my traits but unfortunately the numbers don’t always make financial sense.
“How Do They Do It For That Price?”
Second level of subcontractors is the group that has not quite figured out how to run a business. They have the knowledge, they have the manpower, but they haven’t figured out the organizational structure. This makes their prices competitive, but there is a lack of follow through. Whether it’s systemization or they’re just not quite ready to scale the business up, these subcontractors will be the ones that start off great and cannot complete the job. This doesn’t affect your bottom line for pricing, however, sticking to a timeline is not going to happen.

Do you want to know the process of building a custom home from start to finish? Click here!

“I Got a Guy.”
The unicorns of the custom homebuilder industry are the ones that are excellent at what they do and have a great price. The quality is top notch. These are rare and as I always tell my project management team when we find them we have to hold onto them and keep them busy. The challenge with these subcontractors, is they are often running a one man band operation. Using them on every project is not possible. Expecting them to know all the details of a complicated project is not going to happen. I often get a high-quality product with a great price, but a lack of order giving. Typically these contractors our order takers. That means myself and often my clients are going to be involved in helping make the decision of exactly what steps need to be taken to get the work done. When it comes to crunching numbers in creating a budget that makes sense these guys are great. However, if you need someone to guide you from start to finish your project I try to avoid bringing these guys on the job site.
Part of my job as your general contractor is to help you understand what is most important to you. Budget, quality, timelines? We do our best to give you all of those things, but often times decisions are made knowing what’s most important to you so we can help make your experience one that you’ll be proud of, and of course refer us for business.
Hey if you’re looking to do a custom product of your own I would love to help you out. Whether it’s a bathroom basement kitchen home addition or a full new construction house we are able to flex and help you with whatever project may be on your to do list. Give me a call or text my cell phone 847-602-7641.

The post Are Cost Effective Subcontractors Really Cost Effective? appeared first on Custom Home Builders and Remodelers Based in Naperville, IL.

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